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Books Home  >> Business & Economics >> Management >> Competition & Consumer Behaviour

   
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Raising Consumers

Raising Consumers

Children and the American Mass Market in the Early Twentieth Century

Author: Lisa Jacobson

In the present electronic torrent of MTV and teen flicks, Nintendo and Air Jordan advertisements, consumer culture is an unmistakably important -- and controversial -- dimension of modern childhood. Historians and social ...
RRP$107.00
Price$90.95
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Raising Consumers

Raising Consumers

Children and the American Mass Market in the Early Twentieth Century

Author: Lisa Jacobson

In the present electronic torrent of MTV and teen flicks, Nintendo and Air Jordan advertisements, consumer culture is an unmistakably important -- and controversial -- dimension of modern childhood. Historians and social ...
RRP$39.95
Price$33.96
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Regulation and Consumer Protection

Author: Lael R Keiser, Kenneth J Meier & E Thomas Garman

Regulation and Consumer Protection, 4e is intended to document the scope and coverage of regulation and consumer protection in the United States. To provide some coherence, the authors provide a conceptual framework that ...
RRP$136.95
Price$116.41
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RenGen

RenGen

The Rise of the Cultural Consumer - and What it Means to Your Business

Author: Patricia Martin

Ideas - and the forms in which they are expressed - are the new currency. Yet many companies, the media, and even the general population mistakenly see America as an intellectual and cultural wasteland defined by reality ...
RRP$32.95
Price$28.01
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Research in Consumer Behavior

Research in Consumer Behavior

Author: Russell W. Belk, Kent Grayson, Albert M. Muniz, Jr. & others

"Research in Consumer Behavior" presents cutting-edge consumer research, whether empirical or conceptual, qualitative or quantitative. The majority of papers in this volume have been selected from the best papers at the ...
RRP$222.95
Price$189.51
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Research in Consumer Behavior: Volume 14

Author: Russell W. Belk, Linda Scott & Soren Askegaard

This volume presents selected papers from the 7th Annual Consumer Culture Theory Conference held at Oxford University in August, 2012. The 18 papers in the volume together capture the latest research within this qualitat ...
RRP$237.95
Price$202.26
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Retail Trade International

Retail Trade International

Author: Euromonitor

RRP$719.95
Price$611.96
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Revolt Against Regulation

The Rise and Pause of the Consumer Movement

Author: Michael Pertschuk

The chairman of the Federal Trade Commission recounts the conflicts between American corporations and the consumer movement during the 1960s and 1970s.
RRP$57.95
Price$49.26
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Risk Management: An Introdution

Using Insurance Concepts to Make Your Life Easier and Better

Author: The Silver Lake Editors The Silver Lake Editors

Based on information and excerpts from Silver Lake Publishing's bestselling tech reference "Merritt Risk Management Manual," this consumer book gives readers tools for making better choices in the daily lives. It explain ...
RRP$27.95
Price$23.76
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The Renaissance Society: How the Shift from Dream Society to the Age of Individual Control Will Change the Way You Do Business

The Renaissance Society: How the Shift from Dream Society to the Age of Individual Control Will Change the Way You Do Business

Author: Rolf Jensen & Mika Aaltonen

This is bold new vision for the future of business, from the bestselling author of the Dream Society. This is a book about the future. Your future. Our future. The future of companies,the marketplace, and society. Accord ...
RRP$31.95
Price$27.16
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The Rise of the Chinese Consumer

The Rise of the Chinese Consumer

Theory and Evidence

Author: J.G. Garner

In this book Jonathan Garner and his colleagues at Credit Suisse First Boston, argue that by 2014 the Chinese consumer will likely have displaced the US consumer as the engine of growth in the global economy. Government ...
RRP$77.95
Price$66.26
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The Rise of the Consumer in Modern China

The Rise of the Consumer in Modern China

Author: Wang Ning

A unique and far-reaching study of China's contemporary social changes from the perspectives of consumption and consumerism. China has undergone profound social changes, with far-reaching consequences on all walks of lif ...
RRP$196.95
Price$167.41
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The Routledge Companion to Digital Consumption

The Routledge Companion to Digital Consumption

Author: Russell W. Belk & Rosa Llamas

The first generation that has grown up in a digital world is now in our university classrooms. They, their teachers and their parents have been fundamentally affected by the digitization of text, images, sound, objects a ...
RRP$373.95
Price$317.86
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The Routledge Companion to Identity and Consumption

The Routledge Companion to Identity and Consumption

Author: Ayalla Ruvio & Russell W. Belk

"Tell me what you eat, I'll tell you who you are," said Anthelme Brillat-Savarin. Today, "You are what you consume" is more apt. Barbara Krueger's ironic twist of Descartes - "I shop therefore I am" - has lost its irony. ...
RRP$275.00
Price$233.75
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